As the sales leader for a fast-moving start-up, I was extremely keen to identify the most effective way to prospect for new opportunities. We trialled several different products until finally deciding to invest in a number of LinkedIn Sales Navigator licences.

Despite a significant financial outlay, we simply didn’t get the sales team adoption we were hoping for and even where we did, usage was rudimentary at best. LinkedIn training options were re-examined but we didn’t feel the repetition of more, remote, online sessions would make a substantive difference.

The only option really was to work with James Potter, The Linked In Man, as he had already trained the team on ‘vanilla’ LinkedIn and the feedback from the guys had been unanimously positive.

Following our briefing calls, James then designed a course that met our precise requirements and delivered it in person at our training centre in Hartham Park.

Sales Navigator has since become the primary prospecting tool for all members of the sales team. High value partnerships with Experian, Microsoft and Salesforce were all initiated using the platform; testament to the success of the initiative and we are extremely grateful for James’ insight and expertise.

James’s training has been invaluable to our organisation. I was ‘playing’ with LinkedIn and not really getting anywhere. He shows you strategies that work and that don’t require huge amounts of time. He is the best in the business.

I’ve used James to train several teams on using LinkedIn effectively. What’s fascinating is to see even the most sceptical people transformed by a day spent with James! James came highly recommended to me and I’m not disappointed – his expert knowledge has significantly improved the knowledge and confidence of my teams to use LinkedIn to improve their business performance. He delivers his training with warmth and humour.

It’s been a few weeks since I completed an incredibly engaging session with James. The LinkedIn Accelerator Course was delivered in house for me and a group of sales colleagues. I’m a fan of LinkedIn anyway but had no idea how much could be achieved using the regular platform without paying for Premium! A few of our team were sceptical and were not big LinkedIn users – they’ve all been converted. Four weeks later my LinkedIn activity has resulted in six face to face high quality meetings and phone calls.

I hired James to deliver a presentation to a group of brokers on how to make the most of LinkedIn, focussing specifically on how to use it to generate new clients and revenue. James is both entertaining, engaging and motivational as a speaker – I would happily use him again should the occasion arise!

I cannot recommend James’s LinkedIn training enough. If I’m being completely honest I wasn’t convinced it would be a subject worth spending a day on, I figured I already knew all I needed to know. I couldn’t have been more wrong. One day was not enough, and the fantastic knowledge he shared has opened my eyes to a truly game changing way of working with LinkedIn. As if that wasn’t enough the entire thing was delivered clearly, effectively, and with a gentle sense of humour throughout. He managed to take the entire group through everything and still give enough time to each of us individually to make a real difference. Great training. Fantastic Coach. Worth every penny and more.

We did a 5 session series with James and I cannot recommend him highly enough. He is an expert and was able to bring a team with mixed LinkedIn experience through the LinkedIn accelerator training in an easy to understand manner.

His sessions are interactive and to the point, showing us what we needed to do and how do it. After each session, he would touch base to ensure he was delivering the sessions to our requirement and brainstorm how he would make the next session event better, which he did.

James is a true professional, passionate about LinkedIn which translates when he is training you. If you want to learn how to effectively get more sales from LinkedIn, contact James.

As a firm we are looking at how we can best coordinate our presence on LinkedIn to improve our interaction with existing and prospective clients.

A single session with James was all it took to be convinced that he really understands the importance of firm profiling as well as the value to us of using LinkedIn properly.

There’s much more to it than we realised and James made sure he understood us first – exactly as we like to do with our own clients.

Invaluable insights and a few neat tricks too!

I am so excited to have learnt how to create company profiles properly! LinkedIn is an endless resource for anyone looking for new clients and James delivered a fantastic workshop explaining how to use company profiles as part of your own marketing and also your new business strategy. Thoroughly enjoyed the morning workshop – full of content, really hands-on so you leave with your profile actually working and James is just funny!! This is a must do course for sure.

I was lucky enough to be part of James’ LinkedIn courses. I have to admit, before going on his course I’d never really used or valued LinkedIn. Before the course I wondered how it would be of any value to me (personally) but I went along with an open mind and was pleasantly surprised at just how brilliant it is and how brilliant James is at delivering the training. His expertise on LinkedIn is amazing! James is so knowledgeable and enthusiastic and made both days of training really engaging and I learnt so much.

I’ve just finished a 1to1 training with James and it indeed gave me a whole new perspective on how to use LinkedIn for generating new business opportunities for our clients as well as how to use my connections wisely.

I was on LinkedIn and had many connections but I never got a client out of that tool at that point.
James being an incredible business man gave me a few ‘basic’ tips and very shortly after I stared getting approaches from potential clients who in turn turned into clients.
I was amazed by the ability to do business without having to leave the office and I must admit, this is not down to linked in but it is down to James’s interpretation and outstanding business mind that has thought me how to use this simple tool effectively.
Since then I have been introducing James to a few privileged contacts of mine who have also been delighted with his incredible out view on business and once again, not just the introduction to linked in but also the incredible and effective methods of turning that tool into cash and success.

High energy, high impact. If you want to quickly debunk any myths about LinkedIn and learn how to really use this business tool to benefit you personally or your company. James is your man!

Thank you James for opening my eyes to LinkedIn. Through your enthusiasm and knowledge you made me look at my profile and project the real me and make my profile both informative, professional and interesting. I would strongly recommend you meeting James for a coffee or two if you are interested in moving your business forward and projecting the right impression for your business and optimising your presence on LinkedIn.

Next to breathing, if you are in sales, you really ought to have this capability.

As with most organisations, we were registered on LinkedIn, but weren’t really making appropriate use of it. We identified a lot of areas we simply weren’t aware of and how much it could increase our productivity in getting in front of hard to reach people.

James’s teaching style is such that I thought I was in a one on one class, rather than a Company event with 12 other people. For me, LinkedIn will never be the same again, as it has moved from being, a nice to have, to a fundamental work tool for any sales and marketing focussed organisation. Thanks a bunch James.

Whether you’re a complete beginner or use LinkedIn frequently, James’ knowledge and engaging presentations will make you see LinkedIn in a whole new way! James’ LinkedIn Accelerator Course is such a concise, interactive, powerful, and enriching learning experience and has given me new skills I can implement straight away. I would recommend to anyone thinking about increasing their LinkedIn knowledge to grab a coffee with James and see for yourself!

James has delivered his excellent course to help our sales teams at Maxxia and Capex to develop greater understanding of how to make use of LinkedIn to better connect with customers and network in the online world. The content was comprehensive and a full day but James was able to make it fun and entertaining, and relevant for all attendees regardless of experience. James clearly has an extensive knowledge of the workings of the LinkedIn platform and, more importantly, strong commercial acumen and an appreciation of the psychology of business interactions. In other words, the why as well as the how. The day spent with James was a valuable use of time and I look forward to putting his advice to good use.

LinkedIn company profiles is a very useful tool and I am looking forward to using the functionality. After this excellent course, I feel confident to do so. Much of the groundwork was done at the course, so now I just need to refine the content. I can recommend the course as a great investment of time and money.

A brilliant course. James has the secret keys to unlocking the most important functionality on LinkedIn.

I heard James talk about LinkedIn at an event this week. He was hugely entertaining, very funny and his unique style of delivering his subject made it very interesting and informative. I learnt more about how to use LinkedIn in his 30 minute talk than I have as a member over the past 5 years!

As a professional speaker myself, I know what it takes to engage and motivate an audience – and James did this effortlessly. Not only is he a mesmerisingly good speaker – he is also a thoroughly nice chap with a generous attitude to business.

I first met James some six years ago and have got to know and respect him. When we needed a key note speaker for one of our business briefings James was an obvious choice and he got rave reviews from all who attended the event.

James is a true expert in his field and we were delighted when he accepted our offer to act as our guest speaker at the 2013 eCommerce South West event. His talks are always engaging, informative and enjoyable! If you need to understand how LinkedIn can help your business then James should definitely be part of your plan.

James very kindly did a short presentation for us at our recent Breakthrough In Branch Event. To get a group of 40+ Business Owners fully engaged and wanting to know more, from a 15 minute “power point not present” presentation, on a subject that James could talk for hours on, is no mean feat. We are sincerely hoping James will speak at more of our Events.

Half an hour was all it took to help steer me in the right direction.  James provided me with so many tips and know how’s about LinkedIn that I would probably never have found out.  James not only made me think about my profile, but about the way I need to present myself as an Independent Consultant in the future.  This has been invaluable and I strongly recommend anybody who is interested in the value of networking, to contact James.  I’ve just got to put all his advice into action now!

James is a marvel. He had an uncanny ability to ask questions which tap into and pull out things I’ve been thinking about for a while. As a result, I have made 2 significant business decisions, resulting in me being very focused about what I offer. In addition, James has also put me in touch with a number of people who will enable me to take my business to the next level. I can’t stress enough how much you will benefit from this coffee.

This met and surpassed expectations – good points, well delivered, great practical points and lots of encouragement.

What really sets James apart is his use of examples and his ideas on how these tools can be used from a relationship and business development perspective that really helps you and your organisation. Both his LinkedIn profile and LinkedIn company courses are essential. James will teach you all the tips, tricks and hidden elements of LinkedIn.

A fabulously informative programme that will not only assist you in promoting yourself more effectively via LinkedIn, but also how to strategically maximise quality contacts and build business opportunities. James is a wealth of knowledge in this field!

We took James’s Sales Navigator course which was a revelation on how powerful a tool it could really be with focused, expert training. The course was spot on and delivered in a well planned, creative and somewhat humorous manner. We started seeing positive results straight away as James helps you to set things up on the day so you can use it immediately after the course. If you are using Sales Navigator without James’s excellent course then you are wasting your time; you may as well watch the latest Brexit debate.

Without any hesitation I would have to say this is one of the best courses I’ve ever been on. The key to it being James, his knowledge is second to none! James has a uniquely personal style, engaging, down to earth and very practical in his approach. The course really does enable you to understand the simplicity of LinkedIn, both profile wise and enabling you to utilise the best marketing tool available! James, I have not stopped telling people how good the course is, thank you so much!

It’s so true – you don’t know what you don’t know! James’s course brought enlightenment about the power of company profiles on LinkedIn and provided me with the opportunity to get our profile started too: learning through doing – the perfect workshop for any business of any size!

In-depth tour of LinkedIn, gave me a much greater understanding of LinkedIn.

Entirely relevant to the online social network phenomena. If you’re not on Facebook, and you have a pulse, you must be on LinkedIn, and this is the course to learn about.

There is nothing better than having James focus on you, your LinkedIn profile and your business requirements over a relaxed cup of coffee. Certainly an hour well spent, bouncing ideas off each other, honing your on line LinkedIn presence, with most updates done instantly at the meeting – job done! I regard my yearly meeting with James very much like an annual MOT – I get the experts view, always leave with an improved profile and I’m updated about LinkedIn – very impressive!