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Social selling

On July 15, 2019 By James Potter - The Linked In Man

When I originally started out as a salesman (many years ago!!), the sales process was quite simple – make some leads, follow them up with a demo or meeting and then (politely) chase them up to get some commitment. Diagrammatically it looked like this: Then in 2003 the sales process started to evolve with the […]

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How to write conversational status updates, posts and content on LinkedIn

On October 3, 2017 By James Potter - The Linked In Man

Too often people divorce any thinking of real life when they get on LinkedIn, slipping into “social media mode” and suddenly do and write things in ways we would never do in #reallife! Perhaps if you thought of LinkedIn more like a conversation with someone you know, like a connection (or all of your connections) […]

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How to be a social professional – Microsoft buys LinkedIn

On June 14, 2016 By James Potter - The Linked In Man

The latest big tech company take over is LinkedIn which is being bought by Microsoft for a staggering $26.2 billion in cash. This acquisition of LinkedIn will be Microsoft’s biggest ever when it completes later this year, exceeding the $8.5 billion it paid for company Skype back in 2011 although it doesn’t have a great […]

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