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How to get more engagement on your LinkedIn posts

On December 12, 2023 By James Potter - The Linked In Man

People often get quite focused on getting engagement through comments, likes, and shares as that is what you do on social media right? Well yes, but of course LinkedIn isn’t social media, it is a social network and hence the “rules” and results can be very different – depending on why you are there and […]

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How to get found more often in the LinkedIn people search.

On June 14, 2021 By James Potter - The Linked In Man

LinkedIn uses a proprietary algorithm to present search results to each individual user and no one knows exactly how it works, but we do know you can influence where you appear by doing some simple things with your LinkedIn profile. Below are some ideas for improving how you appear in the people search results on […]

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LinkedIn: a helpful tool or a time-soaking distraction? (Part 2 of 3) How is this relevant to me?

On November 9, 2016 By James Potter - The Linked In Man

In the second blog of this series (first one can be found here) we will look at how relevant LinkedIn is to you. Through running training sessions and talks I have spoken to countless businesses across the country and indeed around the world. We all understand the value of generating new business, so one of […]

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LinkedIn Myths: Myth #6: LinkedIn is for individuals – it won’t help my company to be found.

On May 27, 2015 By James Potter - The Linked In Man

We often have people tell us how they think LinkedIn works and it is not always correct.  There are a lot of myths about what it takes to make LinkedIn work so we have created a series of blog posts to dispel the most common myths we see. Myth #6: LinkedIn is for individuals – […]

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Everyone should pay to upgrade their LinkedIn but …

On January 24, 2013 By James Potter - The Linked In Man

In my opinion too many people rush into paying for LinkedIn thinking that it will unlock new functionality or enhance their experience in miraculous ways … but the truth is that whilst it does include some great enhancements they are just that, enhancements. LinkedIn themselves are great at getting you to buy and upgrade your […]

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Is that your LinkedIn profile sat there on a heap of new sales but you don’t realise?

On November 12, 2012 By James Potter - The Linked In Man

I think that there is a huge difference between thinking you’re using and really using the internet to develop the business. A lot of the time what I see is a public display of vanity rather than a commercially fuelled injection of sanity. But it doesn’t replace every other communication channel and tool! The internet, […]

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