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What does success look like on LinkedIn?

On January 23, 2023 By James Potter - The Linked In Man

Too many people “do” LinkedIn without pausing to reflect on why they’re doing it and what they want to get out of it, which might impact the approach they are taking to LinkedIn in the first place! Hence, they often become unsure of what a good LinkedIn result or outcome might be, hence this first […]

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How to change the hashtags you talk about in LinkedIn Creator Mode

On January 19, 2023 By James Potter - The Linked In Man

When you first chose to activate your LinkedIn Creator mode, LinkedIn would have asked you for the five hashtags of things you talk about so that it could highlight these at the top of your profile (as you can see highlighted below): But sometimes you find better hashtags, you evolve what you offer and hence […]

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How to see, manage or block those people that follow you on LinkedIn

On November 8, 2022 By James Potter - The Linked In Man

On most social media there is the concept of being followed, where someone chooses to hear from you or see your content regularly, and LinkedIn is no different. Some users will even select “Follow” as their primary option or choose to use LinkedIn in Creator mode as they want to use LinkedIn to build an […]

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Fed up with missing LinkedIn posts from people you want to hear from? There’s an answer

On October 19, 2022 By James Potter - The Linked In Man

I think most of us have had the situation where we bump into someone, and they say, “Did you see my LinkedIn post on X?” And we didn’t, despite the fact we know and like them – we’re pretty sure LinkedIn never showed it to us, right? Well, you might be right, it might not […]

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How to edit a LinkedIn post to correct a mistake, or delete it

On October 3, 2022 By James Potter - The Linked In Man

We’re all human and we all make mistakes sometimes, but why is it we only spot those mistakes after we’ve hit the post button on LinkedIn? Dang it! There’s nothing worse but fear not for there is an easy fix for whatever has happened. First some thinking: Is the mistake material enough to change? After […]

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Company page updates on LinkedIn – To pin, or not to pin

On September 27, 2022 By James Potter - The Linked In Man

You might not have spotted on your LinkedIn company page but a little while ago LinkedIn gave you the option to stick (or “pin” in LinkedIn speak) an update to the top of your page of update posts to give it maximum exposure. If you click the little three grey dots beside any company page […]

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How to put your most important role first on your LinkedIn profile

On September 6, 2022 By James Potter - The Linked In Man

It so important to have your current focus role first in your experience section. f you have more than one role (present is how LinkedIn describes them, but you and I might say current roles) then LinkedIn makes the most recent addition to your experience your primary role. Hence when you post, comment, or interact […]

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You can now comment as your business or showcase page on LinkedIn

On August 9, 2022 By James Potter - The Linked In Man

It has been a frustration for businesses and brands on LinkedIn that they couldn’t get more involved with interactions throughout the LinkedIn ecosystem, as opposed to just on their own business page and LinkedIn appears to have listened. They recently announced the ability for super admins of business pages to interact on any post and […]

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LinkedIn releases lead gen forms for your business page

On July 20, 2022 By James Potter - The Linked In Man

LinkedIn has released lead contact forms for the company page on LinkedIn. A small step towards making business pages even more useful in the marketing mix. Company pages have always played a secondary role within LinkedIn to be a hub for the content that staff can share, a point of reference for potential clients, building […]

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Should I have two profiles on LinkedIn?

On July 12, 2022 By James Potter - The Linked In Man

I am often asked “Why can’t I have two profiles on LinkedIn?” There are a few dimensions to this: Firstly, it breaks LinkedIn terms of service, and hence you risk both profiles being removed! Secondly, there are implications for you: 1) That great network that you have now, how do you migrate that and its […]

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