Socialselling
LinkedIn is a microcosm of the human race
On November 10, 2025 By James Potter - The Linked In Man
For many people LinkedIn is less a mirror – more a stage. It reflects not the raw “business human” but the projection of the one they think they should be, and that is one reason it often doesn’t deliver the outcome(s) they seek. In business life, people often slip into and become their roles like […]
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Why you might want to “do” LinkedIn
On June 17, 2025 By James Potter - The Linked In Man
I am often asked to help people and teams in businesses to understand why they might want to do LinkedIn for themselves. After all LinkedIn is yours, your profile, and you often will use it inside and outside of work too. If I was to summarise the reasons to do LinkedIn I would suggest: Visibility […]
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The top ten industries on LinkedIn might surprise you!
On May 19, 2025 By James Potter - The Linked In Man
The top ten industries always surprise people on LinkedIn as they all assume that recruitment will be right up there … but it is not. We do this research annually and it is interesting to see the small but sometimes important changes across industries but also use as trends and industries evolve. The top 10 […]
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The Power of Giving: How Helping Your Network Helps You
On January 27, 2025 By James Potter - The Linked In Man
Here’s my perspective on giving and taking within your professional network. I’m always thinking about how I can support the people I’m connected with on LinkedIn, you know all those nice people you know. If I know someone in my network who can help another connection, I introduce them via email, (email not LinkedIn, as […]
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LinkedIn adds volunteering button option for non-profits and educational institutions (premium company pages only)
On January 20, 2025 By James Potter - The Linked In Man
To try and help the non-profit and educational sector LinkedIn has developed a volunteering button just for their organisational pages. This button is only available to established Pages for non-profit organizations and educational institutions with a large follower base. LinkedIn Page super admins can use a custom call-to-action button for followers to volunteer at their […]
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Why reporting fake profiles on LinkedIn matters and how to do It
On January 13, 2025 By James Potter - The Linked In Man
Fake profiles on LinkedIn might not be widespread, but when you come across one, reporting it is essential. It helps keep the platform secure, professional, and effective. Here’s why it matters and how to deal with it: Protects your network Fake profiles often attempt scams, phishing, or fraudulent activities. Reporting them shields your connections from […]
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Quick guide to starting a great LinkedIn profile
On November 25, 2024 By James Potter - The Linked In Man
People often ask me what makes a “good” LinkedIn profile. I usually point them to our profile test here and LinkedIn skills test here, as these can help get you thinking about what you need to improve. But if you want a quick guide, here’s what you should focus on: Professional Headshot Your profile photo […]
Read More What should I post on LinkedIn part four
On November 18, 2024 By James Potter - The Linked In Man
We hope you have been having success with our previous 30 suggestions on what to post on LinkedIn? In case you have used all our previous ideas, here are 10 more for you: Thinking about going to an event but not sure you should? Perhaps a post on LinkedIn to ask if anyone went last […]
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How to remove a LinkedIn connection (without them knowing!)
On November 5, 2024 By James Potter - The Linked In Man
Understanding how LinkedIn truly works can change how you approach connections. In fact, there are often more reasons to decline connection requests than to accept them. LinkedIn is valuable because of the people you genuinely know – those you can have real conversations with, whether in person, over the phone, or online. It’s like a […]
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7 reasons why less LinkedIn connections is better
On October 22, 2024 By James Potter - The Linked In Man
Having fewer, more meaningful connections on LinkedIn can actually benefit you in several ways: Quality Over Quantity A smaller, curated network ensures that your connections are with people you truly know or who are valuable to you, your career or business. When you prioritise quality, your interactions are more meaningful and can lead to better […]
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