Home » Archive by category "Marketing"

Marketing

Company page updates on LinkedIn – To pin, or not to pin

On September 27, 2022 By James Potter - The Linked In Man

You might not have spotted on your LinkedIn company page but a little while ago LinkedIn gave you the option to stick (or “pin” in LinkedIn speak) an update to the top of your page of update posts to give it maximum exposure. If you click the little three grey dots beside any company page […]

Read More

LinkedIn releases lead gen forms for your business page

On July 20, 2022 By James Potter - The Linked In Man

LinkedIn has released lead contact forms for the company page on LinkedIn. A small step towards making business pages even more useful in the marketing mix. Company pages have always played a secondary role within LinkedIn to be a hub for the content that staff can share, a point of reference for potential clients, building […]

Read More

Top 10 industries on LinkedIn 2020

On November 25, 2020 By James Potter - The Linked In Man

It’s that time of year again when we look at the top 10 industries on LinkedIn globally and in the UK, and it’s interesting to see what’s changed. Looking at the top 10 industries globally on LinkedIn, the top 3 industries haven’t changed in order from 2019 to 2020, although the number of users on […]

Read More

Top 10 least communicative industries on LinkedIn

On December 20, 2019 By James Potter - The Linked In Man

Following on from our recent blog looking at the top 10 industries globally and in the UK by the percentage of users on LinkedIn in that industry, we thought we would look at the least communicative industries on LinkedIn based on the percentage of users posting in LinkedIn. Talking to people is what makes LinkedIn […]

Read More

Top 10 industries on LinkedIn 2019

On December 9, 2019 By James Potter - The Linked In Man

As it’s been over a year since we last looked at the top 10 industries on LinkedIn globally and in the UK, we thought it was time to review the statistics and see what’s changed, if anything. Looking at the top 10 industries globally on LinkedIn, interestingly the top 6 industries haven’t changed in order, […]

Read More

How to add a voluntary section to your LinkedIn profile

On September 18, 2019 By James Potter - The Linked In Man

Not all work roles or jobs that we have are paid roles as it is always good to give back. If you’re not careful though your LinkedIn profile can get confusing as people try to work out which of your roles is the one you focus on or are good at. If you’re volunteering or […]

Read More

5 New ways LinkedIn can help you do your job right now (Part 3 of 4)

On July 30, 2018 By James Potter - The Linked In Man

Following on from part one and part two here’s the next exciting episode – yes part three and there’s still another one to come! Having shared 10 ways to use LinkedIn before you might be surprised to know we have another ten to go so no dilly dallying here’s the next 5 ways to use LinkedIn […]

Read More

LinkedIn Company profile infographic & 3 tips to get followers

On July 23, 2018 By James Potter - The Linked In Man

We can’t help it, we all make assumptions about things and LinkedIn is no different. Just last week I was talking with a Chief Marketing Officer (CMO) who proudly told me that companies like theirs didn’t use LinkedIn … Oh really? When I showed him how many companies were on LinkedIn and what they used […]

Read More

5 Ways LinkedIn can help you do your job right now (Part 2 of 4)

On April 23, 2018 By James Potter - The Linked In Man

After the success of part one of our blog 5 Ways LinkedIn can help you do your job right now, here are some more ways you could be using LinkedIn to help you with your networking, profile and role. LinkedIn is a veritable Swiss Army Knife of tools and rather than have that ‘odd bit’ you […]

Read More

The top accountants on LinkedIn in the UK and how to stand out.

On February 1, 2018 By James Potter - The Linked In Man

When you look at the number of accountants in the UK that are on LinkedIn it can be quite daunting to think about how you and your firm can stand out from the crowd of over 365,000 of your peers. If somebody was looking for an accountant on LinkedIn how would they pick you out […]

Read More