Monthly Archives: March 2026
Why do executive LinkedIn posts get low engagement?
On March 16, 2026 By James Potter - The Linked In Man
Low engagement is rarely about algorithms but more about personal style or lack of it! It’s about relevance, trust, and personality and yet these are so often missed in a LinkedIn post. There seems to be a perception that LinkedIn posts need to be formal, dry and dare I say boring! Executive posts often fail […]
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Is personal branding still important?
On March 9, 2026 By James Potter - The Linked In Man
Personal branding isn’t optional for anyone – it’s unavoidable. Your personal brand at a basic level is simply what people say about you when you are not present – you already have a brand, and it can get even better if you are more intentional and LinkedIn is an important part of that. Your audience […]
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What should an executive LinkedIn profile look like?
On March 3, 2026 By James Potter - The Linked In Man
A good executive LinkedIn profile is a representation of that persona and their reputation – not a CV. In 2026 there is nowhere to hide, and the biggest use of LinkedIn is validation. Are you the person they think you are? Are you good to work with or for? Do you have a good impact? […]
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